Spatial computing has been recognized by Gartner as one of the top 10 strategic technology trends for 2025. Let’s see how this transformative technology benefits brands and how Cappasity can help integrate it into your business strategy.
Gartner’s top technology trends for 2025 are grouped into three key themes: AI imperatives and risks, new computing frontiers, and human-machine synergy. Spatial computing falls under the category of human-machine synergy, where the physical and digital worlds seamlessly merge. This cutting-edge technology uses augmented reality (AR), virtual reality (VR), and other immersive technologies to digitally enhance the physical world, offering users engaging and interactive experiences.
How to integrate cutting-edge technology with Cappasity
Brands can use these immersive technologies to create unique and memorable customer interactions, redefine how consumers engage with products, and stay ahead in increasingly competitive markets. Cappasityoffers the first scalable solution for the fast production and easy embedding of 3D/AR content into websites, mobile apps, classifieds and marketplaces. It includes the SaaS platform, the Easy 3D Scan software for content production, and API/SDK for integration scenarios. The Cappasity platform allows clients to create, analyze, and embed immersive content.
The solution allows you to create AR Holograms of items without manual 3D modeling. It’s a simple matter of shooting a video and processing it with Cappasity Easy 3D Scan software. An AR Hologram is created within as little as 20 minutes, where it usually takes multiple days.
Cappasity AR Holograms provide animated views, allowing shoppers to see materials in movement and better envision how the desired items would fit. They can be used not only in e-commerce, but also in brick-and-mortar stores. Retailers can print QR codes redirecting shoppers to AR Holograms and add them to item tags for the realization of AR-based shopping experiences. The consumer simply needs to scan a QR code with their smartphone to explore a whole outfit or separate items in the surrounding environment. Using AR to view fashion pieces allows consumers to get a clearer sense of their real-life appearance, enhancing the shopping experience by making it more interactive and user-friendly.